Emotional words

Allstate talks about insurance and how your in good hands. Some of there commercials are about how more teens leave home and never come back. Or how when your in an accident and you don't have the money to get it reparded so they will help you out and they say that you will get money back. Lets just hope they do.

(http://www.napervilleallstate.com/images/allstate_2_23s0.jpg)

Testimonial

This is a picture of Jessica Simpson telling people how good proactiv is and how much people should really buy it. She tells everyone how great the product is for her and how much it makes her skin clear up. She is trying to get you to buy it and use it.

(http://www.flaggedforfollowup.com/images/2007/10/18/proactive_jessica_simpson.jpg)

Bandwagon

This is a picture for esurance. In 2008-2009 this company has been trying to get people to switch to there insurance company. They have been persuading people to change by saying more people are saving lots more many than all the other guys. They have a bunch of commercials with getting new cars or my favorite the guy in the big box trying to collect money and only gets 50 something dollars and than it shows on the computer people saving more than 400 dollars on esurance.

(https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEghBApFdRMKZVWG7yhktPUixQcnVzbQrD_8ZHu1aK5gS_rqFh0PmV22pNO9-INrbNozAQR6Nhn_WhrnWAVPQhzbuefNnWtvT0hUdzXmmmAGrI2gxLQ1gsrtK4vjSccEa8SzR-P9ggsm11E2/)